Sunday, 11 April 2010

Creativity Tip: It’s all about collaboration

"I tried to make ideas happen. Ideas that could change life".

The words of Malcolm McLaren, one of our great artistic directors, who died on Thursday. Next day, there was some bore on the radio fulminating about how disgraceful it was that Malcolm sailed a boat down the Thames with the Sex Pistols playing "God Save the Queen" outside the Houses of Parliament, during The Queen's Silver Jubilee.

Was it disgraceful? Perhaps. But it was funny, too. RIP, Malcolm. Rest in Provocation.

Although Malcolm McLaren created some stunning work himself (I love Buffalo Girls and Madame Butterfly in particular), his greatest skill was in collaboration. From his early collaborations in fashion retail with Vivienne Westwood and others, to helping bring together The Sex Pistols, Adam and the Ants, Bow Wow Wow and many others, he knew that great ideas, and great changes, come from bringing together the talents of others.

If you have challenges to overcome, or problems to solve, or need to come up with ideas (and who doesn't?), look to form new collaborations. Link with other teams, other individuals, people with new skills.

Creation comes from collaboration.

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